Social Challenge and Innovative Solution
In some rural areas in Scotland, young people are faced with barriers to access training or the labour market. Too many of them don't make the successful transition from school into employment and the next stage of their life. The consequences of not moving into education, employment or training has a significant and long-term scarring effect on their economic outcomes but health and wellbeing as well. These young people face many barriers: lack of qualifications, time absent from school, being a young carer, adverse childhood experiences (ACES’s), family circumstances and poverty.
Founded in 1997, Callander Youth Project Trust (CYPT) started its activities from a room in the local high school, providing extra-curriculum support to pupils needing further help at school. Inspiring Scotland selected CYPT as one of its Ventures in the 14:19 Portfolio in 2008 initially to offer Rural Skills programmes.It was quickly realised that as hospitality is the primary labour driver in Callander and the surrounding area CYPT trialled offering hospitality programmes based around a café in a disused hotel. This was so successful that in 2012 CYPT decided to buy the Bridgend Hotel using social investment funding and reserves to upgrade and launch a 5-star youth hostel, café, and events venue. That way, the SPO could offer training with recognised qualifications and some apprenticeship as an alternative to school for those who dropped out.
CYPT built a business model which fits with the local operating environment and meets young people’s needs, and within just a few months of opening, the hostel was awarded 5 stars from the national tourism agency VisitScotland.
Key Social Impact Figures
2008-2017
Investing for Impact
How it started
In January 2008, Inspiring Scotland launched the 14:19 Fund with an open call for applications. This fund aims to help some of the most disadvantaged young people aged 14 to 19 in Scotland who struggle to access employment, education or training, giving them the chance to transform their lives. The application process lasted for six months and was divided into two stages. In the second stage, Inspiring Scotland started an intense due diligence process, where each applicant worked with a dedicated member of staff. The VPO was looking at the SPOs’ capacity to engage with Venture Philanthropy, their vision and ambition, as well as their business plan.
CYPT was one of the 24 SPOs selected amongst over the 100 initial applicants. Inspiring Scotland recognised that there was a need in that geographical area and saw the potential in CYPT to help young people make the most of the tourist industry in Callander, a town where many visitors pass by to travel up north in the Highlands.
Support provided
In early 2009, Inspiring Scotland started providing a venture investment of around £150,000 initially, reducing as business developed in line with a policy of exit at 10 years. These investments have been released based on pre-defined achievement targets, evaluated through performance review meetings. This financial support allowed CYPT to purchase Callander’s Bridgend Hotel in 2012, which was then converted into a café, youth centre and eventually a 5-star hostel.
As CYPT management had no experience in running such a business both Inspiring Scotland’s business skills and sourced pro bono support was extensively used in bringing the project to life and ensuring delivery of a top quality offering in addition to providing opportunities to young people in the area.
Inspiring Scotland’s long-term support also allowed CYPT to secure extra funding from other social investors, such as a loan from Social Investment Scotland. This match-funding exercise, along with that of increasing their own revenue from the hostel, was part of their business plan.
Theory of Change, Impact Strategy, IMM
Theory of Change, Impact Strategy, IMM
Fundraising
Fundraising
Revenue strategy
Revenue strategy
Governance
Governance
Management team and CEO support
Management team and CEO support
Business planning
Business planning
Legal Advice
Legal Advice
Marketing
Marketing
Strategy consulting
Strategy consulting
While Inspiring Scotland Performance Advisors provided the majority of support throughout the investment, additional support from Inspiring Scotland’s pool of 400+ pro bono volunteers from was provided. Inspiring Scotland connected CYPT to a tourism consultant who delivered a large piece of consultancy work on tourism and marketing feasibility. Additional support was provided in accounting, HR, interior design and and even a solution to gable-end water ingress.
Impact Measurement
2008-2017
Outcome | Indicator | Target | Results |
Improved soft skills: Confidence, resilience, self-esteem | No. of young people reporting increased confidence, self-esteem and resilience | 500 | 684 |
Increased capacity to achieve alternative curriculum/qualification | No. of young people who achieved alternative learning opportunities and qualifications | 1,000 | 1,116 |
Increased youth employment | No. or young people trained or employed | 350 | 346 |
CYPT keeps in touch with the young people they worked with, to see how they’re doing and their success rate.
At the fund level, Inspiring Scotland publishes bi-annual reports on the progress of the 14:19 Fund, looking at specific social and financial indicators, non-financial support investment, and providing case studies. The social impact achieved through the fund from January 2009 to December 2017:
Number of young people supported | 57,986 |
Number of progression milestones acheived (official and nationally recognised qualifications or awards obtained) | 68,084 |
Number of young people in employment, education and training | 31,096 |
14:19 Fund investment | £48.3m |
Income leveraged | £64.6m |
For more information, click here to download the 14:19 Fund 2017 Annual Report
What's Next?
CYPT will exit the 14:19 Portfolio in 2019 with a strong flow of social enterprise income that will replace Inspiring Scotland’s investment. It will still rely on the financial support from other funders – further grant funding has been secured based on the contribution being made to the Trossachs National Park. However, thanks to Inspiring Scotland’s support, it is now a strong social enterprise and has plans to continue to grow and expand.