Managing an Oxymoron

The mission of a corporate foundation may be very clear. But because it is related to a for-profit commercial company, navigating the fine line between using the business’s resources to maximise impact and keeping enough distance to avoid commercial influence can be challenging. The Trafigura Foundation provides an example of how to stay independent, yet connected: at its heart is a very clear position on purpose – that includes open conversations, clear communications, and knowing when to say no.